Inside the Watters NYBFW Preview: Wtoo and Willowby’s Newest Bridal Collections

brand lookbooks

205 watters bridal nybfw oct 2024 by south of indigo photography

This season’s New York Bridal Fashion Week brought the glitz and glamour of couture bridal fashion to life, and Watters didn’t disappoint. Hosted at Public Hotels’ chic Sunset Terrace, the invitation-only preview of the newest Wtoo and Willowby collections offered a perfect blend of stunning design, sophistication, and exclusivity. With the iconic New York City skyline as the backdrop, attendees—including bridal influencers, wedding industry professionals, and top publications—sipped champagne while capturing breathtaking first-look content. Join me as I take you behind the scenes of this incredible event.

“Nestled in the heart of Manhattan, Public Hotels’ Sunset Terrace proved the perfect location for this exclusive event. With floor-to-ceiling windows offering panoramic views of the city skyline, the venue exuded a sense of modern luxury that matched the tone of Watters’ preview. Guests mingled in the elegant space, champagne flutes in hand, as soft lighting highlighted the intricate details of each gown.”


Photography: @southofindigo
Hair: @unite_hair
Makeup: @newyorkmakeupacademy
Nails: @pattieyankeeproducts

Voted a Top East Coast Wedding Photographer by The WED,  Lauren is sought after for her ability to capture weddings with both artistry and intention. Her approach blends true-to-life editing, edgy hard flash, the richness of medium-format film, and her signature editorial techniques.

Her work has been featured in The WED,
The Lane, British Vogue, The New Yorker, and
The Friend Club.

For couples who cherish genuine emotion and refined aesthetics, Lauren offers an immersive, effortless experience — so you can be fully present while she preserves the memories of your wedding day.

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